Projects | Lowe Portfolio

Powerade Campaign

In Principles of Public Relations, my group and I created an in-depth campaign that would enable Powerade to further its reach and create more excitement around its products. We created three main objectives that we would put into place as well as strategies in order to successfully complete these objectives.

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CU Happy Scroll

In Message Design II, we created a peer-driven initiative designed to support undergraduate students’ pursuit of digital flourishing by enhancing awareness of healthy media practices and offering resources to support authentic and inclusive interactions during media use. I was in charge of event planning for the campaign and created two large events...

COMMcast

For my senior capstone class, we were assigned to create impact projects that The School of Communication would benefit from. My group created a podcast, called COMMcast. This podcast aims to increase awareness of alumni profiles, and post-grad opportunities while sharing alumni experiences through the creation and implementation of a Chapman-specific podcast series

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Listen to an episode

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Concert App Mockup

In Advanced Writing for Public Relations, my group and I created an app mockup for a concert series. We strategically created a list of Emcees and Artists who would be able to properly represent Amnesty International, which is a non-governmental organization focused on human rights.